Boys & Girls Clubs of the Austin Area
Part of a multi-year storytelling partnership designed to keep donors engaged and connected to the Club's impact year-round.
Story
Through a multi-year partnership with Boys & Girls Clubs of the Austin Area, 1708 Media helped build and guide a comprehensive storytelling system designed to engage donors year-round.
This film, a full-circle story following a former Club member who returned to serve the organization, was created as a centerpiece moment within that broader strategy, helping donors connect emotionally with the long-term impact of the Club's work.
Together, we developed a consistent cadence of storytelling across gala films, event coverage, social content, and leadership-driven videos, ensuring the organization always had meaningful, relevant ways to stay in front of its audience.
Rather than relying on a single moment, the goal was to create ongoing connection, keeping donors engaged, reinforcing the mission, and building trust over time.